The City of Diamond Bar wanted to give one of the City’s major arterials a “makeover,” and establish a “brand” that gives residents a sense of pride in the place where they live. Diamond Bar’s ranchland past was not so long ago; cattle were still roaming the hillsides until the development boom of the 1960s. Diamond Bar’s streetscape improvements evoking memories of its rustic past certainly set it apart from other cities in Los Angeles County. Cut steel panels are works of art depicting the iconic city landmark, the windmill, framed by rolling hills characteristic of the city’s ranching past. Cobble and cut rock paving display intricate textures along with drought-tolerant and native plantings. Pedestrians and drivers can see a distinct city identity when navigating these major thoroughfares. Commercial owners have been very complimentary of the new look and appreciate the enhancements the beautification elements add to the vibrant corridor.